Challenge
The transition to the low carbon economy requires innovation and infrastructure development to future-proof the UK’s energy network and enable the growth of electric vehicles.
Solution
Launched Pivot Power’s ambitious plans to build the world’s biggest network of grid-scale batteries and rapid electric vehicle charging stations across the UK, disrupting and improving the entire energy market.
Result
Reached >5.4 million via more than 70 articles, including 12 nationals, exceeding media KPIs by >450 and putting Pivot Power centre stage. Developed social community by >700%. #PivotPower reached 71K people.
Impact
Pivot Power was launched centre stage with interest from the Home Secretary, National Grid, major international investors, and German Ministry for Economic Affairs and Energy.